As noted in my brief Top 5 Reasons To Submit Articles To E-zines post in my other Home Business blog, I stated that an important part of your Web 2.0 strategy should include a proactive approach to Article Marketing and Submission. For that reason, I strongly recommended submitting articles to the most popular e-zines so you could attract more exposure for your business and more web traffic to your site. 

Yes, this is a great strategy and essential if you want to gain an advantage over your competition. But don't stop there because there are numerous other methods to seize the opportunity. Let's be honest, gaining massive exposure for your site is not the easiest thing in the world to accomplish, but on the other hand, your hard work and dedication to your field of expertise should be rewarded if your good at crafting articles that meet peoples needs. Through intelligent article submission you get to develop you brand, your web site, your business and yourself, while at the same time, become recognized as an expert in your field. Obviously, this strategy will give your business more credibility. 

Expanding just a bit more on the subjects of article submission and article marketing, I am also a strong proponent and user of Squidoo; a highly efficient and Google-friendly recommendation site/community. Along those lines, I would be remiss if I didn't mention HubPages which I'm just getting started with. 

Well, hope these suggestions help in whatever your up to. Good luck in your efforts.